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Glovo expands frontier in Nigeria with second digital supermarket

Glovo, a multi-category digital application, has expanded its operations in Nigeria with the opening of a second digital Micro-Fulfilment Center (MFC) for improved service delivery and better customer satisfaction.

Glovo’s Chief Executive Officer (CEO), Mr Oscar Pierre, said this at the inauguration of the centre at MFC in Yaba area on Tuesday.

Pierre said that the move would enable the company to deliver more value-adding and premium services, especially to shape the future of grocery shopping in Nigeria.

He said that the company decided to expand its quick commerce arm, following the success of the business in Lekki area.

According to him, this will help to meet the increasing consumer demand for rapid delivery on the mainland.

“With a young population, emerging middle class, and busy traffic, we recognised a huge potential in Nigeria to drive the adoption of quick commerce to enable people to save time and make better decisions when shopping for groceries online.

“Since our entrance into the Nigerian market in 2021, we have constantly worked to enhance our operating model to serve our consumers and give everyone easy access to anything in their city.

“This truly was, is, and will remain our main objective, and it is evident across all our operations.

“Glovo is driving the future of retail in Africa, and we are excited about the future opportunities and possibilities in Nigeria.

“Our goal is to increase the speed in which we digitise retail in our key markets, allowing us to stay ahead of the trend and offer solutions that enable our retail partners to compete fairly in the digital world,” he said.

Mr Kolawole Adeniyi, Head of Q-Commerce, Glovo Nigeria, said the company’s expansion to the retail ecosystem was with several advantages.

He said that by using glovo bargains; individuals and small businesses could continue to open retail businesses, selling products on Glovo’s app which are fulfilled through Glovo’s logistics (last mile) services.

He added that opening up the MFC would also create job opportunities and give distributors and partners additional sales channels.

“Glovo bargain is accessible through Glovo’s app or website and is closed to walk-in customers and it offers customers the best affordable prices for fresh and consumer packaged goods from the convenience of their homes.

“Using the latest in-store digital technology and dedicated resources, Glovo ensures the quickest possible delivery times with customers receiving their orders in 20-40 minutes.

“With Glovo Bargains, consumers conveniently buy groceries and other essential items at better prices than the open market, from the comfort and safety of their homes.

“We are excited to continue to expand our offering to meet consumer’s demands,” he said.

Glovo’s investments in Nigeria in the first quarter of 2023 stands at N1.5 billion and has overpassed one million delivery orders in the country.

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